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A current Southern Belle Marketing, LLC client purchased a restaurant that had closed due to a change in ownership and a declining business. Our team worked with the client and his vision to not only rebrand the restaurant, but help market the unique menu and atmosphere that he wished to provide for the area. We implemented new branding, a new logo, strategic marketing and advertising campaign, as well as we provided media planning/buying services and event planning. Within two months of the grand opening business increased and continually increased to the point in which the owner worked to secure a larger location to handle the high capacity of local as well as visiting customers. Our team also assisted with the planning of various events and provided media / public relations services for each of these, in which were all very successful and helped organizations and people within the community. This restaurant continues to be one of the most popular restaurants and a location that numerous political figures, celebrities, etc. visit on their trips to the hometown of the owner.